Kodak filed for chapter 11 bankruptcy today. While it doesn't mean they will go under, it's certainly a possibility. There's also a good chance that the film division will be passed on to another company who might do a better job...or on the other hand, they might just stop making film. Who knows.
Here's an interesting article about how Fuji prepared for the digital landscape twenty years ago, while Kodak spent its money paying out its shareholders.